Image Descriptions

Learn how and why to create great image descriptions (also known as alt-text) for your ebooks, websites, social media, newsletters and more.

Literary Image Description Best Practices Guide

Learn strategies for writing expressive image descriptions while maintaining current accessibility best practices.

Subject(s): Image Descriptions
Resource Type(s): Standards and Best Practices
Audience:
Introduction

Introduction to Image Descriptions

Including image descriptions in your ebooks and digital content hugely increases accessibility because it ensures that all readers have access to the same content. This Introduction discusses the importance of image descriptions - to your...

Subject(s): Image Descriptions
Resource Type(s): Foundations and Rationale
Audience:
Introduction

Who Should Create Image Descriptions

This resource discusses the options you might have for image description creators/authors. There are many different people that can potentially do this work, and deciding on a person or group is an important step!

Subject(s): Image Descriptions, Strategic Planning
Resource Type(s): Standards and Best Practices
Audience:
Non-technical

Best Practices for Writing Image Descriptions

This Best Practices document reviews key guidelines to writing image descriptions. Whether you are a publisher, freelancer, author, or anyone else, this document will help you make decisions about how and what to describe.

Subject(s): Image Descriptions
Resource Type(s): Standards and Best Practices
Audience:
Non-technical

Introduction to Writing Alt-text for Digital Media (other than ebooks)

Images used on websites, social media, and other non-book content need image descriptions. The writing guidelines are mostly the same, but there are a few additional things to consider. This Introduction document looks at these,...

Subject(s): Digital Marketing, Image Descriptions
Resource Type(s): Checklist
Audience:
Introduction

Guide for Reviewing Image Descriptions

This guide shares a short checklist of items to review when reading or editing image descriptions. Whether you wrote them yourself, or someone else wrote them, this guide will help ensure the quality of descriptions.

Subject(s): Digital Marketing, Ebook Production, Image Descriptions, Website Accessibility
Resource Type(s): Checklist, Standards and Best Practices
Audience:
Non-technical

Image Description Examples

This document contains examples demonstrating the Best Practices and concepts explained in the "Best Practices for Writing Image Descriptions" document.

Subject(s): Image Descriptions
Resource Type(s): Step-by-Step
Audience:
Non-technical

A Guide to Adding Image Descriptions to Your Social Media Posts

Most of the popular social media platforms allow users to add alt-text to their images. This resource provides step-by-step instructions for Facebook, Twitter, Instagram, and LinkedIn.

Subject(s): Digital Marketing, Image Descriptions
Resource Type(s): Standards and Best Practices, Step-by-Step
Audience:
Technical

Introduction to Writing Descriptions for Complex Content

This resource introduces the concept of long/extended descriptions, and provides a general discussion of how to approach and develop them.

Subject(s): Image Descriptions
Resource Type(s): Standards and Best Practices
Audience:
Introduction

Best Practices for Writing Long Descriptions for Complex Content

This best practices document reviews guidelines for writing long descriptions for a variety of image types, like maps, graphs, charts, formulas, and more.

Subject(s): Image Descriptions
Resource Type(s): Step-by-Step
Audience:
Technical